"We have owned and now sold 5 homes as we've moved around the country. Sean and his team have been without a doubt the best we've worked with either buying or selling. Attention to detail, professional marketing, follow through…"
Tom Hazelrigg · Google review
Higher-End Homes
Photographed for a past Bons Realty listingA Better Plan for Selling Your Higher-End Home
Every home is different, especially at higher price points. I'll walk through your property, put together a detailed pricing analysis and show you exactly how I'd prepare and market it.
Pricing
How I'll Price Your Home
Two homes on the same street can have very different values, and the difference usually comes down to things you only see in person. So I walk through your home first, then do the research: what's sold nearby, what you'd be competing with right now, and what makes your home stand out or hold it back. You get a recommended price range in writing, with the reasoning behind it.
What I Look At
- Recent sales nearby of homes that are truly comparable, not just the same size.
- Your competition today: homes for sale now that a buyer would tour alongside yours.
- What sets your home apart: layout, lot, finishes, updates and condition.
- How buyers are acting at your price point right now.
Marketing
From a past Bons Realty listing
Drone photo from the same listing
3D floor plan from the same listing
Exterior photo from the same listing
The Marketing Plan
Professional photography, drone coverage and a 3D tour are included at no extra charge.
From a past Bons Realty listing
Photography and Video
Professional photos that show the finishes and flow of the house, and a short listing video edited in-house. Empty rooms can be virtually staged with furniture and decor only, clearly disclosed.
Drone photo from the same listing
Drone and 3D Tour
I fly the drone myself as an FAA-certified pilot, so the lot and setting are shown properly. An interactive 3D tour lets buyers explore the layout before they schedule a showing.
3D floor plan from the same listing
Your Listing, Online and Nearby
A dedicated web page for your home, a QR code on the yard sign that links to it, and mail to nearby homeowners who may know someone looking.
Exterior photo from the same listing
Weekly Written Updates
Showings, feedback and next steps every week, plus the Zillow and Redfin view numbers I can get.
What to expect
What Happens Before and After Launch
A Conversation and a Walkthrough
We talk about your timing and goals, and I see the home in person.
Your Written Pricing Analysis
After I've done the research, you get a recommended price range with the reasoning behind it.
Preparation and Marketing
What's worth fixing and what isn't, staging through a professional staging company if the home needs it, then photos, drone, 3D tour and video.
Private or Public Launch
We decide together, and you sign off in writing.
Weekly Written Updates
Once you're listed, you hear from me every week.
Launch options
Private or Public Launch?
Some sellers prefer to start privately instead of advertising on public real estate websites right away. A private listing through MRED is visible to member agents but isn't sent to sites like Zillow, so it trades exposure for privacy. A public launch reaches the most buyers, and your home is visible to anyone online.
Neither one is better for every home. I'll walk you through the trade-offs. A private listing needs your signed authorization under MRED's rules, and we can plan when to move to full public marketing.
Who you'll work with
Working With Me
You'll work with me directly, from the first walkthrough through closing. I've been a licensed broker since 2007, and I'm the managing broker and owner of Bons Realty.
Before real estate I was a wholesale mortgage lender, so when offers come in I look closely at financing terms and appraisal considerations, not just the price.
"He hired a great photographer and put together a beautiful ad for my home. We had several early offers but Sean encouraged us to wait and it paid off huge. Sean is patient and answered every question, call and text immediately."
Sam Geraci · Google review"His expertise and negotiation skills helped us land our dream home with several competing offers, all without going over budget or over appraisal."
Emily Piper · Google review
Next step
Let's Talk About Your Home
Tell me a little about your home and when you're thinking of selling. I'll reach out to arrange a walkthrough and put together a written pricing analysis afterward.
Let's Talk About Your HomeBons Realty · 22 W. Chicago Ave., Suite 205, Naperville, Illinois 60540
Looking to buy a higher-end home instead? Tell me what you're looking for, and I'll send you homes that fit.
